Our Chief Coffee Guy, Jeff Chean, is on a whirlwind trip to every coffee producing state in Colombia with the exception of Narino. Why? As Jeff puts it, “At a time in the market when farmers are walking away from their certifications, Groundwork needs to be at origin speaking to the benefits of the organic and sustainable movements if for nothing more than to ensure our supply chain. But there is more than supply chain management: Groundwork supports being organic certified and promoting sustainable farming practices because we believe the farmers benefit from it more than if they weren't.”
Stay tuned for more from origin as Jeff travels through Colombia.